Effects of fair trade on income, educational attainment and health in three countries
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Research has shown that fair-trade transactions — in which relatively wealthy global consumers purchase goods produced by less affluent producers — appeal to consumers’ ethical and altruistic impulses and can provide much-needed resources to producers. Inquiry has been limited, though, on the extent to which overall living standards among producers are truly improved. Marketing claims about the purported benefits of fair trade and its contribution to “ethical globalization” rest on related premises.