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Ads, Public Opinion

Is "going green" unmanly? Gender stereotypes and perceptions of environmentally friendly behaviors

Source: JournalistsResource.org

The issue: Green labels that promise consumers their purchases are eco-friendly appear on all sorts of goods these days, from yogurts to urinals. The label can mean many things: The item has sustainable packaging. It’s organically grown. It’s locally made. Or it is just a little less damaging to the planet. With growing concern from government officials and others about pollution and climate change, going green is a hot marketing strategy.

Election Day 2014: Research-based best practices for media; scholarship on trending campaign topics

Source: JournalistsResource.org

From the infamous 1948 “Dewey Defeats Truman” headline in the Chicago Tribune to the reporting debacle around the “Bush v. Gore” 2000 presidential election, news media have sometimes under-served the public on Election Day, sowing confusion and mistrust.