Who gives a tweet? Evaluating microblog content value
Source: JournalistsResource.orgThe content of “tweets,” the concise nuggets of information that make up a Twitter feed, can include breaking news from the Middle East, information on the latest Pew Study — or what your friend ate for breakfast. Studies have assessed the value of a tweet based on its number of retweets or whether it prompted users to unfollow an account; however, these studies could not capture a reader’s level of interest in the tweets themselves.